I was approached by Onroo, a newly established sports brand, to design their logo as the first step in building their visual identity. Although the initial brief was focused solely on a logo, I provided two distinct concepts to give the client creative direction and flexibility. Once a direction was chosen, I expanded the project to include comprehensive brand guidelines, helping lay a strong foundation for future branding. This project was an exciting opportunity to shape the look and feel of a brand from day one.