For Tribe Alcatraz, I crafted a bold visual identity that reflected the event’s raw energy and underground feel. The design leaned into gritty textures, moody tones, and striking type to capture the spirit of the night. Unlike more polished or conventional event branding, this project called for a rougher, more intense aesthetic — something that felt unfiltered and alive. The final outcome helped set the tone for the event and gave it a strong, memorable presence across all promotional channels.